The Beginning of a New Venture

For most of us, 2020 was a year marked by profound change and a true reflection of how we adapt to our surroundings. Among the many, many changes we witnessed, being in our home environments and spaces was a constant…for better or for worse. With more people choosing to workout from home, we saw an opportunity to forge a new partnership with local and national players to help build a new online fitness platform. Thus, bendFIT was created. We partnered with local fitness fashion brand Bend Active and national sports drink provider BODYARMOR to help bring yoga and fitness videos to the masses. We couldn’t be more lucky to have found our incredibly talented and motivated instructors in our hometown of Columbus, for it is without them that none of this would have been possible.

Interested in signing up yourself? Head to to get started!

Maybe you also need some new athletic wear to go with your new bendFIT subscription? Check out Bend Active to get the latest fitness apparel.

Make sure to also pickup some BODYARMOR next time you’re at your local grocery store. Find a store near you here: Drink BODYARMOR